Jiwa approached us with the need for an exclusive, health-aligned packaging concept for their new line of functional flours. The objective was to stand out in retail environments, communicate natural wellness, and spark a “Try Me” appeal—especially among health-conscious shoppers.
The client required a premium-looking, hygienic, and minimalist promotional pack that reflected the brand’s name and values—purity, care, and sophistication. The pack needed to deliver a strong shelf presence while protecting delicate cosmetic products inside.
Lakmé was launching their new Lip Crayon range and sought a premium-looking, sleek display unit that could double up as a tester station. The goal was to create an eye-catching countertop solution that aligned with the high-end aesthetic of the product.
